Tag: brand vs generic
Generic Prescribing Guidelines: Professional Recommendations for Clinicians
- By : Tamsin Riverton
- Date : Feb 1 2026
Generic prescribing saves the NHS £1.3 billion annually and reduces medication errors by half. Learn when to use generics, which drugs require brand names, and how to explain the switch to patients.
Generational Differences in Attitudes Toward Generic Medications
- By : Tamsin Riverton
- Date : Dec 20 2025
Generational attitudes toward generic medications vary widely, not because of age alone, but due to health literacy, brand exposure, and trust in medical systems. Understanding these differences helps bridge the gap between science and perception.
Placebo Effect and Generics: How Psychology Affects Your Medication Results
- By : Tamsin Riverton
- Date : Nov 17 2025
Generics are chemically identical to brand-name drugs, but many people feel they don’t work as well. The reason? Psychology. Your brain’s expectations shape how you experience medication - even when the pill is the same.
